Purple Innovation Inc.
Stock Details
Is it expensive?
Trailing P/E Ratio
-1.34
Forward P/E Ratio
-3.56
PEG Ratio
0.02
-38.08
Price-to-Sales (TTM)
0.15
-2.35
-0.27
Market Cap
69.07M
250.68M
Is it profitable?
Net Profit Margin (TTM)
-10.97%
Gross Profit Margin
41.92%
Diluted EPS (TTM)
-0.48
173.29%
468.72M
Is it growing?
9.10%
9.08%
Is it risky?
1.84
-6.89
1.35
204.29M
Who owns it?
59.39%
4.56%
3.16%
108.25M
56.21M
Does it pay?
0.00%
0.00%
Apr 27, 2023
--
How much cash?
24.35M
-33.83M
-34.96M
0.23
- Price
- 0.60
- Percent Change
- -0.03 (5.39%)
- Previous Close
- 0.64
- Open
- 0.64
- Low
- 0.61
- High
- 0.64
52-Week Range Position (52WRP)
Cheap
Cheap
within its 1-year price range
$0.60
From 52W Low
+7.80%
From 52W High
-52.09%
Today
-5.39%
1Y Change
-13.01%
6M
$0.93
3M
$0.72
1M
$0.71
Today
$0.60
From 52W Low
+7.80%
From 52W High
-52.09%
Today
-5.39%
1Y Change
-13.01%
6M
$0.93
3M
$0.72
1M
$0.71
Today
$0.60
Cheap
within its 1-year price range
$0.60
Multi-Timeframe Analysis (MTA)
Strong Downtrend
All four timeframes point down. This is the strongest bearish signal. Persistent negative momentum across all periods has historically signalled continued selling pressure. As reflected in the Multi-Timeframe Analysis (MTA) below.
1M
-15.1%
3M
-16.2%
6M
-34.7%
1Y
-13.0%
Rate of Change (ROC)
Accelerating
Price is falling 3.7x faster than usual. As reflected in the ROC Momentum below, which compares recent monthly gain vs its 12-month average pace.
Relative Volume (RVOL)
Low Volume
Very little activity today. Thin trading can exaggerate price moves in either direction. As reflected in the Relative Volume (RVOL) below.
- Name
- Purple Innovation Inc.
- Founded
- Jan 1, 2015
- Founders
- Terry Pearce, Tony Pearce
- CEO
- Robert T. DeMartini
- Employees
- 1,200
- Fiscal Year End
- Dec 31, 2025
- Address
4100 North Chapel Ridge Rd
Lehi
UT
84048
United States
- GICS Classification
- Consumer Discretionary›Consumer Durables & Apparel›Household Durables
- Website
- investors.purple.com
Indicators
Operating Cash Flow
-33.83M
Net Income
-51.41M
Mixed Signal
0.66
Cash flow is meaningfully below reported profit. Some gap is normal, but a persistent gap warrants questioning of the accounting.
Most investors only look at net income, which companies can manipulate through accounting rules. Cash flow is harder to fake. A ratio above 1.0 means every dollar of profit is backed by real cash.
Indicators
Operating Cash Flow
-33.83M
Net Income
-51.41M
Mixed Signal
0.66
Cash flow is meaningfully below reported profit. Some gap is normal, but a persistent gap warrants questioning of the accounting.
Most investors only look at net income, which companies can manipulate through accounting rules. Cash flow is harder to fake. A ratio above 1.0 means every dollar of profit is backed by real cash.
Stock Details
Is it expensive?
Trailing P/E Ratio
-1.34
Forward P/E Ratio
-3.56
PEG Ratio
0.02
-38.08
Price-to-Sales (TTM)
0.15
-2.35
-0.27
Market Cap
69.07M
250.68M
Is it profitable?
Net Profit Margin (TTM)
-10.97%
Gross Profit Margin
41.92%
Diluted EPS (TTM)
-0.48
173.29%
468.72M
Is it growing?
9.10%
9.08%
Is it risky?
1.84
-6.89
1.35
204.29M
Who owns it?
59.39%
4.56%
3.16%
108.25M
56.21M
Does it pay?
0.00%
0.00%
Apr 27, 2023
--
How much cash?
24.35M
-33.83M
-34.96M
0.23
- Price
- 0.60
- Percent Change
- -0.03 (5.39%)
- Previous Close
- 0.64
- Open
- 0.64
- Low
- 0.61
- High
- 0.64
52-Week Range Position (52WRP)
Cheap
Cheap
within its 1-year price range
$0.60
From 52W Low
+7.80%
From 52W High
-52.09%
Today
-5.39%
1Y Change
-13.01%
6M
$0.93
3M
$0.72
1M
$0.71
Today
$0.60
From 52W Low
+7.80%
From 52W High
-52.09%
Today
-5.39%
1Y Change
-13.01%
6M
$0.93
3M
$0.72
1M
$0.71
Today
$0.60
Cheap
within its 1-year price range
$0.60
Multi-Timeframe Analysis (MTA)
Strong Downtrend
All four timeframes point down. This is the strongest bearish signal. Persistent negative momentum across all periods has historically signalled continued selling pressure. As reflected in the Multi-Timeframe Analysis (MTA) below.
1M
-15.1%
3M
-16.2%
6M
-34.7%
1Y
-13.0%
Rate of Change (ROC)
Accelerating
Price is falling 3.7x faster than usual. As reflected in the ROC Momentum below, which compares recent monthly gain vs its 12-month average pace.
Relative Volume (RVOL)
Low Volume
Very little activity today. Thin trading can exaggerate price moves in either direction. As reflected in the Relative Volume (RVOL) below.
- Name
- Purple Innovation Inc.
- Founded
- Jan 1, 2015
- Founders
- Terry Pearce, Tony Pearce
- CEO
- Robert T. DeMartini
- Employees
- 1,200
- Fiscal Year End
- Dec 31, 2025
- Address
4100 North Chapel Ridge Rd
Lehi
UT
84048
United States
- GICS Classification
- Consumer Discretionary›Consumer Durables & Apparel›Household Durables
- Website
- investors.purple.com